Sorry — been crazy busy

Hello nobody. Sorry, but have been crazy busy these past weeks. Not that you give a damn, or that I myself really care anyway. Have a drink on me. Just give me the receipt afterwards. Punk.


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Lost in the 'Thrownness' of 'the They'

You have to give it to Hedidegger. Nobody else could talk about being lost in the ‘Thrownness of the They’, and not beat themselves around the head all ridiculous and gone. But that’s what he did. And in fact it’s so much more interesting than public relations, which, as we all know, is nothing, nichts, an intellectual non-starter (where was the link? There was none). Public relations is about communicating messages and we all know deep down there is nothing meanwhile in the communication of a message. Everything is best left unsaid — agreed?


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F**k PR — Think about Alex Higgins

Just saw a picture of Alex Higgins on the Mail website. F**k me with a scaffold pole, the guy is skeletal, emaciated, decimated, as good as dead. Higgins’ smile back in ’82, Higgins’ stare, just ineffable, beyond words. And look at it now because it is an it, not a he. That’s what life does to you. It kills you fucking dead.


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Dreams of a PR: Meteors, Killer Lettuces and Lemsip Max

More PR Tips from London’s best PR agency? Unfortunately not. Dear me. It’s 3.30 in the morning and your favourite PR guy is all bogged down with a cold, so much so that he is sat in his pants at his desk writing this crap and sipping (what else?) a Lemsip Max. My dreams are ruined by thick head snot… above it’s a deeply moonlit night and above (again), in the frightening sky, vast meteors are gliding slowly, slowly by, so close that you could almost touch them… oh come on… And then we’re being chased (whoever the other person is, all I can say is it’s not Boris Johnson). Chased through a house, through windows and into the gardens of the houses of neighbours when I was an, errr, boy. I’m scrambling over someone’s vegetable patch (it ‘appens — Blur) and the lettuces start grasping and reaching up to me, trying to suck me in, nature has come alive, all John Wyndham and Triffids. I peer through another window, into a house, God knows why, and there on the floor playing happily with her toys is a little girl, in a sepia, must be Victorian, how predictable, dress. On the floor all around her are maggots, everywhere, alive, idle metaphor of death......Read more


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PR Crap or Under Milk Wood — which do you prefer?

London pr agency need honest opinion from reader people of dis blog….. bursically we had an audit of our WWW.website the other day and were told the various good things about it (didn’t take long) and all the stuff that needs work prontissimo (lurts of that). One thing we have been advised to do, be a good little pr agency now, is to focus our blog posts more on public relations and pr-related stuff. Dat 4 die Juice der Google. Problem is, talking about PR and how it works and giving insights and stuff like that bores me souly dead. I’d rather drink a flute of Castrol GTX (semi-synthetic) than talk about what’s happening in our beloved industry and how it all works. Really, I couldn’t give a s**t (musn’t swear either, apparently, Google no like swearing I — that iz me — iz told). Anyway, what I wanted to ask of anyone who may happen to read this blog is would you rather I wrote about PR or just stuck to the interesting, human stuff, like death, potlatch, symbolic violence, meaninglessness and Under Milk Wood?


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Wanna Know What Makes a Public Relations Professional Tick? Read This.

Gave public relations the bird this afternoon and went for a ride on London’s roads are a black cancerous, crowblack lung, few days in the hole, beginning to putrify and there’s anger on them roads there’s ultra-V violence it’s not noddy for sure where all cyclists carry knuckledusters and smack smacking into the pointless faces of the wasps in their driving vans and you go for a ride and you may as well go into the ring fight to the death I would the ring that opens and then everyone slides down and gone into yesterday’s people that’s a metaphor for death more public relations tips from London’s best pr agency tomorrow almost certainly not.


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Public Relations Idiot Say: It is Still the Dark Night

Today’s hot PR tip from a tit at just another London PR agency is this: when you’re putting out a line to the media, it’s often worth writing certain sentences in a slightly different tone, or with a slightly different feel. We did it this morning with Fishers, our accountancy client. One line in the quote, which was on the unemployment data, was deliberately over-dramatic — “It may be a new dawn for politics but for jobs and the economy it is still the dark night.” — and guess what, The Sun went for it. The rest of the quote was more technical and was picked up by the likes of the Beeb. So, while you should always keep the overall tone and fabric of the text consistent with the client’s brand, a few subtle adjustments here and there can make all the difference in terms of pick-up. Keep reading for more fantastic tips from London’s most idiotic pr agency. Tomorrow. Or maybe not.


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Musings of a PR idiot — press pack show they're not so streetwise after all

I can’t believe the hacks fell for it. At 7.55 tonight, there they are, all camped outside Number 10 waiting for one or two of the cabinet to come out and declare they are standing. Miliband, the bookies’ favourite to be the new Labour Party leader, is one of the first to step into the lights. The pack set upon him — will you X, will you Y, will you Z — and he tells them simply that Harriet will be out shortly and explain everything. And they believe him. They retreat back to their positions and wait for Harriet. You could see immediately that he was joking. It was obvious. There was a twinkle in his eye. I had a private bet with myself that Harriet would say nothing, and that’s what she said. Maybe Miliband isn’t so bad after all. I trust people who can lie well. And I’m certainly good at spotting lies. It’s one of the few benefits of a life in PR.


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Public Relations Idiot Say: WTF was that John Wayne gait all about, Bottler?

It was Campbell, bitters, mixed with Mandy camp, I’m talking about that bizarre gait of the Bottler, Great Leader Brown, as he retreated from the lectern after his shameless ‘Get In Before the Tories at all Costs’ speech on Friday afternoon......Read more


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Public Relations Fluffies Hit Penge High Street

Spent most of today in Penge. Which is quite the shithole. We were shooting a viral for one of our clients, VivaStreet.co.uk. Can’t say more at this point for obvious reasons but we’ll be seeding it in the next week or so. Will obviously post it here when it’s done. PR is certainly more fun than it used to be…. online stuff certainly lets you be more creative, especially if you’ve got a client that’s happy for you to be creative and take a few risks — which we have in the shape of VivaStreet (like Gumtree but better). Anyway, if you’d like to try out a viral, but only have a shoestring budget, drop us a line or call us. Line of the day: some guy with a fag and can of Special Brew bowls up to our actor and says, “you’re ‘avin a bubble me ‘ol son”. That could only happen to a public relations fluffy in Penge.


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